If you partake in social media, whether it be as an influencer or a consumer, we’re pretty sure you’ve experienced some type of social media induced burnout at some point. The thing is, our brains were never meant to consume as much data as most of us do on a daily basis. Between scrolling for […]

As with any industry, the influencer marketing industry has trends that ebb and flo. From an influencer’s next steps to what brands are looking for, we want to share with you 5 trends in influencer marketing that are on the rise! Podcasts We’ve seen the podcast industry grow exponentially over the past couple of years […]

Trust us, we know how difficult it can be to market yourself as an influencer, especially when you’re just starting out. For some reason we all feel a hint of embarrassment and a pinch of imposter syndrome when it comes to marketing ourselves, whether it’s our job to or not. And whether influencing is a […]

A few of our Parker fam are nominated for the LTK Creator Awards! @karissakayabbott @fullmhouse @tarynnewton

Are you an adept social listener? A typical consumer of social media most likely doesn’t need to possess the skill set of social listening as much as an influencer does. So it’s important as an influencer to have an understanding of what social listening is and how to best put it into practice. First of […]